第二方面，企业要用好智能体需要组织和资源上的匹配。根据Anthropic 2026年的最新调研，46%的受访者表示与现有系统的集成是智能体部署的主要障碍，43%和42%的受访者分别指向实施成本和数据的可及性/质量，40%和39%的受访者表示安全/合规和员工的学习成本/抵制是重要障碍（中小企业尤其担心学习成本，51%的受访者指向这一点）。对于企业的顾虑，成本、安全等问题和技术进步的关系较大，但数据问题、集成问题、学习或人才问题都是需要企业通过组织变革、进一步数字化和全员的学习来提升。
6. Is email marketing still effective?Email marketing is one of the most effective ways for a business to reach its customers directly. Think about it. You don't post something on your site hoping people will visit it. You don't even post something on a social media page and hope fans see it. You're sending something straight to each person's inbox, where they'll definitely see it! Even if they don't open it, they'll still see your subject line and business name every time you send an email, so you're still communicating directly with your audience.
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Даниил Иринин (Редактор отдела «Наука и техника»)
Only six years ago, the boss of Ocado Group was writing the obituary for supermarkets as he predicted that a surge in online grocery shopping during the pandemic had brought forward the hi-tech future.
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